TRON LEGACY Viral Marketing Gets Binary


Yesterday morning a few people received packages from the Flynn Lives campaign for TRON LEGACY. Inside is an object (below) that you’re likely familiar with if you’ve seen the original TRON, it’s BIT! The box also contained a note which read “/ZeroHour”. People quickly discovered a new website, located at FlynnLives.com/ZeroHour. The site appears to be counting down using a binary clock (above), using Bit as it’s notation symbol.

It was discovered that it was not just a binary clock, but a countdown clock and Alex over at FirstShowing calculated that the countdown is scheduled to end at

February 24th at 8:00am Pacific Time.

Everyone is guessing that when the countdown ends, it will either unlock another game that may lead to the new movie trailer – or, if they’re nice it will simply lead to the trailer without any extra hoops.

[Source] comingsoon | firstshowing


Jason Moore
Written by Jason Moore

is a member of the Academy of Science Fiction, Fantasy and Horror Films and the Founder/Editor In Chief of SciFi Mafia®